Correct Answer
verified
Multiple Choice
A) global strategy.
B) multidomestic strategy.
C) transnational strategy.
D) differentiation strategy.
E) home replication strategy.
Correct Answer
verified
Multiple Choice
A) Google chose not to enter that country.
B) Google refused to engage in censorship, including a disclosure on its site that no censorship had occurred.
C) Google agreed to engage in censorship, disclosing to customers that censorship had occurred.
D) Google provided users of its Chinese site with a hot link to its uncensored U.S. site, which prevented the Chinese government from restricting Chinese users access to uncensored content.
E) Google supported cyberattacks against Chinese government servers.
Correct Answer
verified
Multiple Choice
A) time, talent, and money are scarce.
B) resources are seldom scarce.
C) there are few or no alternative ways to use the company's scarce resources.
D) without planning, we cannot make decisions that make good sense.
E) the company's mission is constantly changing.
Correct Answer
verified
Multiple Choice
A) Reduce investment and increase profits.
B) Reduce complexity and improve effectiveness.
C) Standardize policies and reduce complexity.
D) Reduce costs and adapt to local markets.
E) Be innovative and efficient.
Correct Answer
verified
Multiple Choice
A) Transformation in strategic thinking.
B) Prediction of future events and their impact.
C) The strategic plans that are created.
D) The ability to control external forces that impact the firm.
E) The ability to eliminate uncertainty.
Correct Answer
verified
Short Answer
Correct Answer
verified
View Answer
Multiple Choice
A) prefer nonquantifiable, directional goals.
B) prefer nonquantifiable, but verifiable goals.
C) prefer verifiable objectives.
D) have no preference as to quantifiable and nonquantifiable goals.
E) have more quantifiable goals than do managers at lower levels.
Correct Answer
verified
True/False
Correct Answer
verified
True/False
Correct Answer
verified
Multiple Choice
A) to use advanced statistical techniques to help produce voluminous and detailed strategic plans.
B) toward a less-structured format and a shorter plan.
C) to concentrate on factors that can be easily quantified.
D) to avoid including issues that are vague and uncertain.
E) to directly include environmental and political activities in the planning team.
Correct Answer
verified
Short Answer
Correct Answer
verified
Essay
Correct Answer
verified
View Answer
True/False
Correct Answer
verified
Multiple Choice
A) create value for customers and for which they are willing to pay.
B) are easy to imitate or substitute for.
C) are expensive to develop and maintain.
D) are not critical to successful penetration of international markets.
E) imitate those of market leaders.
Correct Answer
verified
Short Answer
Correct Answer
verified
View Answer
Multiple Choice
A) research and development; manufacturing
B) marketing; manufacturing
C) manufacturing; marketing
D) marketing; research and development
E) human resources; marketing
Correct Answer
verified
Multiple Choice
A) explicit.
B) implicit.
C) tacit.
D) intangible.
E) valuable.
Correct Answer
verified
Multiple Choice
A) sales forecast.
B) budget.
C) marketing plan.
D) strategic plan.
E) contingency plan.
Correct Answer
verified
Multiple Choice
A) to eliminate the practice of informal planning.
B) to provide top management with a means to identify threats and opportunities worldwide.
C) to promote different courses of action among the firm's managers worldwide.
D) to serve as an input for scenario building.
Correct Answer
verified
Showing 1 - 20 of 155
Related Exams