Question 1

Effectiveness MIS metrics include throughput,speed,and availability.

Accepted Answer

A) True 
 B)False

Question 2

What is a count of the number of people who visit one site and click on an advertisement that takes them to the site of the advertiser?

Accepted Answer

A)   Click-through
B)   Cookie
C)   Banner ad
D)   InteractivityE) None of the above
F) A) and C)

Question 3

According to Peter Drucker,what are managers who do the right things addressing?

Accepted Answer

A)   Efficiency
B)   Effectiveness
C)   Both efficiency and effectiveness
D)   Customer metricsE) A) and B)
F) B) and C)

Question 4

What do most companies measure to determine the success of their websites?

Accepted Answer

A)   Throughput
B)   Speed
C)   Traffic
D)   AvailabilityE) A) and C)
F) B) and C)

Question 5

Which of the following is a type of SCM metric?

Accepted Answer

A)   Customer order promised cycle time
B)   Customer order actual cycle time
C)   Inventory replenishment cycle time
D)   All of theseE) All of the above
F) B) and C)

Question 6

What type of metrics includes number of prospective customers,number of new customers,and number of retained customers?

Accepted Answer

A)   CRM metrics
B)   SCM metrics
C)   BPR metrics
D)   ERP metricsE) A) and D)
F) A) and C)

Question 7

What type of metrics includes number of marketing campaigns,new customer retention rates,and number of feedbacks by marketing campaign?

Accepted Answer

A)   CRM metrics
B)   SCM metrics
C)   BPR metrics
D)   ERP metricsE) All of the above
F) A) and B)

Question 8

Explain the interrelationships of efficiency and effectiveness metrics.

Accepted Answer

Efficiency metrics focus on technology a...

Question 9

According to Peter Drucker,what are managers who do things right addressing?

Accepted Answer

A)   Efficiency
B)   Effectiveness
C)   Both efficiency and effectiveness
D)   Customer metricsE) A) and B)
F) None of the above

Question 10

A large amount of website _______ does not necessarily indicate large sales.

Accepted Answer

The answer of A large amount of website _______ does...

Question 11

Which of the following is not a type of effectiveness MIS metric?

Accepted Answer

A)   Customer satisfaction
B)   Conversion rates
C)   Financial
D)   Response timeE) A) and B)
F) C) and D)

Question 12

Define the relationship between benchmarks and benchmarking.

Accepted Answer

Benchmarks are baseline values the syste...

Question 13

The balanced scorecard was developed by Drs.Robert Kaplan of the Harvard Business School and David Norton.Which systems does the balanced scorecard measure?

Accepted Answer

A)   CRM and ERP
B)   BPR and ERP
C)   SCM and ERP
D)   SCM and CRME) B) and D)
F) All of the above

Question 14

What type of metrics measure throughput,speed,and availability?

Accepted Answer

A)   Efficiency MIS metrics
B)   Effectiveness MIS metrics
C)   All of these
D)   None of theseE) All of the above
F) A) and C)

Question 15

Web _________ includes a host of benchmarks,such as the number of page-views,the number of unique visitors,and the average time spent viewing a web page.

Accepted Answer

The answer of Web _________ includes a host of benchmarks,such...

Question 16

________ are baseline values the system seeks to attain.

Accepted Answer

The answer of ________ are baseline values the system seeks...

Question 17

_________ focuses on the extent to which an organization is using its resources in an optimal way.

Accepted Answer

The answer of _________ focuses on the extent to which...

Question 18

What type of metrics includes number back order,customer order promised cycle time,and customer order actual cycle time?

Accepted Answer

A)   CRM metrics
B)   SCM metrics
C)   BPR metrics
D)   ERP metricsE) All of the above
F) A) and B)

Question 19

Describe how an organization should determine the efficiency and effectiveness of its website.

Accepted Answer

Organizations typically measure the amou...

Question 20

Which of the following is not a type of efficiency MIS metric?

Accepted Answer

A)   Transaction speed
B)   System availability
C)   Usability
D)   ThroughputE) A) and B)
F) A) and C)

Exam 4: Measuring the Success of Strategic Initiatives

What type of metrics includes number of marketing campaigns,new customer retention rates,and number of feedbacks by marketing campaign?

Correct AnswerverifiedShow Answer

Describe how an organization should determine the efficiency and effectiveness of its website.

Correct AnswerverifiedOrganizations typically measure the amou...View AnswerShow Answer

________ are baseline values the system seeks to attain.

Correct AnswerverifiedShow Answer

_________ focuses on the extent to which an organization is using its resources in an optimal way.

Correct AnswerverifiedShow Answer

What is a count of the number of people who visit one site and click on an advertisement that takes them to the site of the advertiser?

Correct AnswerverifiedShow Answer

Explain the interrelationships of efficiency and effectiveness metrics.

Correct AnswerverifiedEfficiency metrics focus on technology a...View AnswerShow Answer

What type of metrics includes number of prospective customers,number of new customers,and number of retained customers?

Correct AnswerverifiedShow Answer

Which of the following is a type of SCM metric?

Correct AnswerverifiedShow Answer

A large amount of website _______ does not necessarily indicate large sales.

Correct AnswerverifiedShow Answer

What type of metrics measure throughput,speed,and availability?

Correct AnswerverifiedShow Answer

What type of metrics includes number back order,customer order promised cycle time,and customer order actual cycle time?

Correct AnswerverifiedShow Answer

According to Peter Drucker,what are managers who do the right things addressing?

Correct AnswerverifiedShow Answer

According to Peter Drucker,what are managers who do things right addressing?

Correct AnswerverifiedShow Answer

Define the relationship between benchmarks and benchmarking.

Correct AnswerverifiedBenchmarks are baseline values the syste...View AnswerShow Answer

Web _________ includes a host of benchmarks,such as the number of page-views,the number of unique visitors,and the average time spent viewing a web page.

Correct AnswerverifiedShow Answer

Which of the following is not a type of effectiveness MIS metric?

Correct AnswerverifiedShow Answer

What do most companies measure to determine the success of their websites?

Correct AnswerverifiedShow Answer

The balanced scorecard was developed by Drs.Robert Kaplan of the Harvard Business School and David Norton.Which systems does the balanced scorecard measure?

Correct AnswerverifiedShow Answer

Effectiveness MIS metrics include throughput,speed,and availability.

Correct AnswerverifiedShow Answer

Which of the following is not a type of efficiency MIS metric?

Correct AnswerverifiedShow Answer

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Organizations typically measure the amou...
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Efficiency metrics focus on technology a...
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Benchmarks are baseline values the syste...
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